Karen, James and Spence (@london.2.Capetown), 3 Medical students who became friends through medical school and decided to embark on an amazing African adventure as a way to celebrate and end their marathon of studying for their degrees.
After 108 days on the road, a snapped-in-half-Hilux and a hand-full of other sets backs, the trio finally ended their epic expedition at Future Found Sanctuary (FFS) by Newmark which is where we met them to Document a slice of luxury after their long African slog, and presenting FFS as a hero’s happy ending to this phase in their story rather than an in-your-face produced commercial.
The video achieved 202,000 organic views and served as a testament to how curated and authentic content with strategic storytelling can drive incredible impact.
Newmark FFS: Future Found Sanctuary
Karen, James & Spence: @London.2.CapeTown